A wave of excitement is sweeping across the country as Eswatini Mobile marks nine years of service this July, ushering in this milestone with a meaningful give-back through its Siyabangena More campaign.
At the centre of this achievement is a life-changing opportunity: Nine lucky customers will each walk away with E10 000 in cash, totalling E90 000 set to uplift lives, close financial gaps and bring tangible relief to emaSwati households.
Positioned as more than just a promotion, the campaign shows an understanding of customers’ everyday realities. Head of Sales and Marketing, Nosipho Xaba, said the initiative is rooted in empowerment. “This is about more than celebrating nine years. It is about recognising our customers and making a real difference in their lives. E10 000 can go a long way in supporting families, boosting small businesses and restoring hope.”
The draw is scheduled for 1 August 2026, with entries steadily building across the country.
Since its inception, Eswatini Mobile has remained grounded in a people-centred vision — to create a network for emaSwati, by emaSwati. Its growth mirrors the national development aspirations championed by King Mswati III, who has consistently emphasised inclusivity and affordability, with the overarching vision to take the nation to first world status. As His Majesty has stated, “development must be felt by all citizens through access, opportunity and affordability.” Eswatini Mobile has answered this call by ensuring that connectivity is accessible to ordinary citizens, not a luxury.
From the outset, the company disrupted the telecommunications space by prioritising affordability and accessibility at a time when many struggled with high costs. It quickly became a lifeline, and today remains the only truly affordable network, a status that continues to resonate with customers who proudly identify with it.
This approach aligns with sentiments shared by Inyatsi Group Holdings Chairman Michelo Shakantu, who has highlighted that meaningful investment lies in its impact on people. “True investment is measured by its impact on communities and its ability to improve lives,” he has said — a principle that is clear in the Siyabangena More campaign.
CELEBRATING LOYALTY WITH REAL REWARDS
The campaign honours the loyalty that has defined Eswatini Mobile’s journey. It recognises the everyday customer – the teacher, vendor and student – whose consistent support has shaped the brand’s success.
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Participation is simple and inclusive. The promotion is open to both prepaid and post-paid customers. To qualify, customers must load E100 airtime or purchase No Frills 100 bundles or more, and continue doing so throughout the campaign period of May, June and July.
Each qualifying transaction automatically earns an entry into the draw, and customers can enter as many times as they wish. This model rewards consistency while keeping the process accessible.
Beyond the excitement, the prize carries real meaning. For many emaSwati, E10 000 represents school fees, business capital or essential household support. It is an opportunity to move forward, to ease burdens and to transform everyday realities.
HOW TO ENTER
- Load E100 airtime or purchase No Frills 100 bundles or more
- Open to both prepaid and post-paid customers
- Continue qualifying purchases throughout May, June and July
- Each transaction counts as an entry
- Enter as many times as possible to increase chances
Winners will be drawn on 1 August 2026
As anticipation builds, Siyabangena More stands as a celebration of shared progress — a testament to how a home-grown network continues to uplift lives while staying true to its roots.
